Starbucks and ASU

1.Why has Starbucks provided college tuition to their employees?Starbucks partners prioritize obtaining a college degree, but for many, obstacles to achievement exist, such as growing tuition expenses that make a college education unaffordable. In actuality, the value of a college education has never been higher (Colwell, 2019). The business is aware that a college education has demonstrable value in terms of the opportunities it opens up and its quantifiable effect on future earning potential. Additionally, this initiative helps Starbucks' on-going efforts to provide doors to marketable skills for young people, particularly those unemployed and not enrolled in school (Scott, 2014). Starbucks determined that one of the most crucial areas for investment in human capital. Everyone is anxious about how to pay for college because it is destroying the American Dream. Without question, the nation's inequality has led to a scenario in which many Americans are falling behind. Everyone must decide whether to accept that fact or make an effort to change it (Bloomberg Quicktake: Originals, 2015). To address these challenges, the online resource at Arizona State University makes all Starbucks employees qualified for free education in college.