Data Analysis Report

General information

Submission details: August 15, 2023, 4 pm

Individual reports should be submitted via SurreyLearn no later than 4th Jan, 2023, 4 pm. Penalties are given for late submissions. Students MUST use the assignment cover sheet.

Please note that the time of submission is logged once the document has been successfully uploaded and confirmed – this may take more than five minutes during busy periods.

Please ensure the document/file has been uploaded successfully before 4 pm.

When submitting, students must use ‘Student ID’ as the document’s file name and as the assignment title in Turnitin.

Contribution to the final mark for module: 65%

Maximum word length: 1500 (excluding reference list at the end of the assignment).

Please state the word count on the front page. 1,500 words is the maximum word length. Any text going beyond this will not be marked. Please note that:

The word count includes everything from the first word of the introduction to the last word of the conclusion.

The word count doesn’t include abstract/ summaries, table of contents, acknowledgement, abbreviation pages, tables, figures or images, references/ bibliographies, or appendices.

Format your assignment using Times New Roman font, size 12 and 1.5 line-spacing.

Referencing: provide references in Harvard referencing style

https://surrey-content.surrey.ac.uk/sites/default/files/2019-08/surrey-business- schoolharvard-referencing-guide.pdf

Aims

The aim of the assignment is to test your ability to:

Check psychometric qualities of given scales/measures (Run factor analysis and compute Cronbach alpha).

Develop associative and comparative research hypotheses (develop at least three hypotheses).

Choose appropriate statistical test(s) for your developed research hypotheses

Tabulate data analysis results in a professional manner (Tip: check academic articles and follow them).

Interpret statistical data analysis results.

Conclude whether (or not) your developed hypotheses are accepted/supported.

Come up with managerial and theoretical implications based on your data analysis results.

Identify, propose, and justify for follow-up research.

 You need to structure your assignment according to the general and specific requirements outlined on the following pages and discuss all the points that are required.

The number and variety of very good research proposals are endless. A very good data analysis report reflects your understanding of hypotheses development, measurement levels, hypotheses testing, choice, application and interpretation of appropriate statistical technique(s).

 In addition to the specific requirements, the assessment grid provides extra information on the assignment.

General requirements

It is essential that you follow the specific requirements for this assignment (see next page). First of all, you will be given:

a list of measurement/question scales for a number of constructs/variables in a given questionnaire.

SPSS dataset that contains collected responses for these variables.

Your assignment needs to be structured into the following sections:

Cover page (use the cover page provided on SurreyLearn)

Title page

Table of contents

Psychometric qualities of measurement scales

Hypotheses development and testing

CLASS

MARK

READING & KNOWLEDGE (40%)

UNDERSTANDING, ANALYSIS, AND ARGUMENT (40%)

ORGANIZATION & PRESENTATION (20%)

Distinction

‘Exceptional’

100

95

85

Very extensive reading and exceptionally comprehensive knowledge, which indicates a high level of independent background research.

Very full and perceptive awareness of the subject matter, with an original critical and analytical assessment of the issues and an excellent grasp of their wider significance. Combines a comprehensive understanding of theoretical issues and empirical application. Clear evidence of a high level of originality and independent thought along with an ability to defend a position logically and convincingly with arguments presented that are

sophisticated and challenging.

Very well-structured piece of presentation demonstrated by an excellent arrangement & development of material & argument. Excellent English and meticulous presentation, immaculate referencing and an extensive bibliography. Observes the word/time limit.

Distinction

‘Excellent’

78

75

72

Wide reading and comprehensive knowledge of the subject matter which goes beyond the course material and lectures.

Full and perceptive awareness of issues, demonstrating an appreciation of all major points and a clear grasp of their wider significance. Clear evidence of independent thought and ability to defend a position logically and convincingly. At the higher end, can make linkages between theoretical issues and empirical application and demonstrates some

originality and flair.

Well-structured piece of presentation with very careful thought given to arrangement and development of material and argument. Excellent English with appropriate referencing and a comprehensive bibliography. Observes the word/

time limit.

Merit ‘Very good’

58

55

Fair range of reading and reasonable knowledge of course material.

The presentation is a good response to the question. It demonstrates some grasp of theory and its relation to empirical data but less awareness of issues and their wider significance. It is largely accurate but may contain more than minor errors such as incorrect facts or errors of omission. There may be some attempts at serious arguments, but this is not fully developed. The presentation is correct but lacks originality and

clarity of thought for an aboveaverage grade.

Good effort to organize the material and argument. Adequate English with reasonable referencing and bibliography. Adequate observation of the word/time limit.

Pass

‘Satisfactory’

52

Evidence of reading and some knowledge of course material.

The presentation is a satisfactory response to the question. It demonstrates some grasp of theory and its relation to empirical data but less awareness of issues and their wider significance. It is accurate in areas but may contain errors such as incorrect facts or errors of omission. The argument is not developed. The content is satisfactory but lacks

originality and clarity of thought for an above-average grade.

Satisfactory effort to organize the material and argument. Adequate English with reasonable referencing and bibliography. Adequate observation of the word/time limit.

‘Pass’

50

Fail

48

45

42

Limited reading and incomplete knowledge of course material.

Awareness of issues and of their wider significance but at a basic level. Largely descriptive with some errors and omissions. Limited argument.

The structure of the presentation is weak, and there is a limited effort to organize the material and argument. Satisfactory English but may contain some errors. Limited referencing and bibliography. May not observe the word/time limit.

38

Very limited reading and

Very limited awareness of issues and of their wider significance and

The structure is largely absent, indicating very little

35

32

25

20

10

knowledge with evident gaps in knowledge. Lack of familiarity with course material is evident.

contains a small amount of acceptable and relevant information. Clearly deficient answer which contains substantial errors, omissions or irrelevancies.

effort put into organizing material. Significant errors in English and poor referencing and Bibliography.

Does not observe the word/ time limit.