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Marley Spoon Australia

C‌‍‍‌‌‍‌‌‌‌‌‍‍‍‌‌‌‌‍ompany background (worldwide and Australia)– including history, development and growth, timeline of the company Situation analysis External environment

 (a) - to identify potential opportunities and threats in the ‘Context’ you will conduct a PESTLE and Five force analysis (worldwide and in Australia). The PESTLE is forward-focused and what you are looking for here are factors that will impact the company over the next 3 to 5 years. It is important that you use current and cre‌‍‍‌‌‍‌‌‌‌‌‍‍‍‌‌‌‌‍dible information from our databases and industry reports and critically evaluate your findings rather than just describe them. Summary and preliminary analysis: In this section, you will synthesize the findings from your PESTLE and Five forces and discuss how the PESTLE factors will influence each of the Five forces going forward. You should conclude this section with a summary of the opportunities and threats that you have found so far. industry the company operates in is prepar‌‍‍‌‌‍‌‌‌‌‌‍‍‍‌‌‌‌‍ed meal

Expert Solution

Marley Spoon brings tasty dishes and fresh ingredients directly to customers' homes. The major goal of the online e-commerce site is to make cooking an easy effort for clients so that they can prepare delicious meals at home. The company was formed by Fabian Siegel and Till Neatby, and it has since grown significantly. Customers receive weekly recipes developed and tested by the company's designers and chefs. PESTEL Analysis is a strategic management technique that Marley Spoon strategic managers may use to make smart decisions. Therefore, it is crucial to find out Marley Spoon's history, development, and growth to identify potential opportunities and threats in conducting a PESTLE analysis and Five force analysis to discuss how both analyses will influence each other

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