Question
Impacts of International Fashion Marketing Strategies on Consumer Test: Social Media in Fashion Industry
MSC in International Business Management
Dissertation handout 2022-2023
Contents
Introduction………………………………………………………………………………………………………………………………..2
Dissertation key deadline....……………………………………………………………………………………………………….2
Late submission…………………………………………………………………………………………………………………………..3
Dissertation assessment
criteria………………………………………………………………………………………………….3
Dissertation Layout……………………………………………………………………………………………………………………..4
Length and format of
Dissertation……………………………………………………………………………………………….4
Appendix 1: Dissertation cover..…………………………………………………………………………………………………………..….6
Appendix 1: Research proposal
form………………………………………………………………………………………….………..….7
Introduction
The aim of this course is to
offer students the opportunity to work on a comprehensive, individual project
and write and submit a dissertation on a research topic. The project should
demonstrate an appropriate level of professional competence in the practical
development of a suitable application that meets the complexity for results to
be published for an expert.
The dissertation accounts for
60 credits. It should represent an original piece of work whereby you address a
research problem, collect and analyse data and draw conclusions. It is not a
replication of the work of others.
Intended learning outcomes:
To critically evaluate
relevant research and scholarship within the field of study
To choose and apply
appropriate techniques and enquiry, given the research problem (or question)
addressed
To propose, present, and
critically evaluate a set of recommendations as possible solution to the
research problem addressed (or an answer to the research question)
To communicate complex ideas
and concepts in a clear, concise and articulate manner
Dissertation key deadline
Below are the key steps for
your dissertation work:
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Step
1: Students will be allocated to supervisors: since the date of supervisor allocation,
three months will be counted for submission
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Step
2: Research topic identification (at the end of the first week)
You are
required to submit three topics in order of preference (by email to your
supervisor) |
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Step
3: A signed Ethical approval form, if needed, should be submitted to the supervisor |
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Step
4: A research proposal to be sent to the supervisor (at the end of the second
week) |
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Step
6: Submission of a dissertation draft to the supervisor (two weeks before the
formal submission) |
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Step
7: Final submission Students
are expected to submit: An
online version through Turnitin (a link to the dissertation will be provided) 2
hard copies of the online submitted version of the dissertation to the internal
examiners |
Late submission
Late submission without prior
consent from the supervisor and faculty director is subject to MU regulations
“Failure to submit an assessed
piece of work by the set submission deadline without approved Extenuating
Circumstances will incur a penalty of a reduction by 10% for each day after the
assessment deadline.
Work submitted later than five
days of the set submission deadline will be awarded a mark of zero percent for
that assessed component.
Authorization of the late
submission of non-exam-based assessment(s) will be granted by the module tutor
with the approval of the Faculty/Foundation Director/Dean of School” MU
Academic regulations, page 19.
If there are sufficient
exceptional circumstances to warrant an extension, a student must apply for an
extension one week before the submission date. Requests for extension after
this date will not be considered. Late submission is subject to the approval of
the supervisor and faculty director.
If approved, students could be
allowed to submit after:
3 weeks if the student has a
valid reason (subject to the approval of the supervisor and faculty director
6 months if the student has
evidence of extenuating circumstances. This however will cause a delay in the
graduation and completion of the program.
Dissertation assessment criteria
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PASS
(50% or greater)
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PASS
(50% or greater) subject to corrections
|
The
dissertation requires corrections to address weaknesses in the presentation,
analysis or discussion of the dissertation: these may range from the
amendment of minor superficial textual or presentational faults to
improvements needed in the structure of the dissertation, and/or the
re-writing of a number of specified sections or chapters, and/or the addition
of a small amount of new material (e.g. additional references, supplementary
analysis of findings). Corrections must be completed within six months. |
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FAIL
(less than 50%) but with an opportunity to REVISE AND REPRESENT
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The
dissertation requires substantial changes such as new analysis, correction of
existing analysis, rewriting of existing chapters or insertion of new
sections. The time allowed for revision is one year. All resubmissions are
capped at 50%. A resubmitted dissertation will only be considered for
graduation in the following year. |
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FAIL
(less than 50%)
|
The
dissertation fails to meet the standards required and, in the examiners
opinion, there is no prospect of the student meeting this standard even with
extra time. If the dissertation does not achieve the 50% pass mark. Students
who fail to achieve a 50% pass mark on the dissertation may be entitled to a
lower award (PgDip) which would be determined by the Exam Board. |
Dissertation Layout
You are expected to follow the
following layout.
Cover page
Acknowledgement
Abstract and Key words
Table of contents
Table of figures
Introduction
The context of the research
issue
Strict definition of the
research topic and problem
Research rationale
Research question and
objectives
Research hypotheses (if
appropriate)
Structure of the dissertation
Literature Review
Methodology
Methods and data collection
Justifications of choices
Data quality, problems, bias
Detailed description of
methodology and models applied
Data analysis and discussion
of results
Description of analysis
Empirical results
Initial interpretation of
results
Discussion of results within
the context of the research question and objectives
Conclusions and critique
Findings with particular
reference to questions and objectives
Limitations of analysis
Critique of the work
(approach, analysis, etc.)
Indication of wider
implications
Personal reflections
Future directions/Recommendations for further work/research
List of references
Appendices
Length and format of Dissertation
The dissertation should
consist of 12,000 words excluding tables, graphs and list of references. Tables
and graphs should be incorporated inside the text. Tables and graphs need to be
labeled and numbered.
The cover page (title page) of your dissertation
(provided in Appendix 1) should be used.
Other style and layout
guidelines include:
Font size 12 for body text, 14
for Headings and 13 for subheadings.
1.5 spacing
Referencing style: APA
(American Psychological Association) Reference style
E.g. for a journal article
Grady, J. S., Her, M., Moreno,
G., Perez, C., & Yelinek, J. (2019). Emotions in storybooks: A comparison
of storybooks that represent ethnic and racial groups in the United
States. Psychology of Popular Media Culture, 8(3), 207–217. https://doi.org/10.1037/ppm0000185
Parenthetical citation: (Grady
et al., 2019)
Narrative citation: Grady et
al. (2019)
E.g. for a book
Sapolsky, R. M.
(2017). Behave: The biology of humans at our best and worst. Penguin Books
Svendsen, S., & Løber, L.
(2020). The big picture/Academic writing: The one-hour guide (3rd
digital ed.). Hans Reitzel Forlag. https://thebigpicture-academicwriting.digi.hansreitzel.dk/
Parenthetical citations: (Jackson,
2019; Sapolsky, 2017; Svendsen & Løber, 2020)
Narrative citations: Jackson
(2019), Sapolsky (2017), and Svendsen and Løber (2020)
Muscat University
Your name and student ID
Dissertation Title
Faculty of Business and Management
MSc in International Business Management/major
Master of Science
Academic Year 2022-2023
Appendix 2
Dissertation topic proposal
form
Please complete and return
this form via email to your supervisor with the subject header as “Dissertation
Topic Proposal Form” by 19st June 2022.
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Name: |
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Student Number: |
Email: |
Tel: |
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Programme of Study: |
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provisional title
This may be your first attempt
at a title. It may change as your work progresses. At this stage it should
closely mirror the content of your proposal.
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Background
This should explain why you
feel the research you are planning is worthwhile. This may be expressed in the
form of a problem which needs solving, or something you find of interest. You
are expected to demonstrate, in brief, a clear link between the previous work
that has been done in this field and the content of your proposal. You should
indicate the key literature sources from which you intend to draw your ideas.
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research questions
This should provide a clear
indication of what your research seeks to achieve.
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proposed methodology
This section should detail how
you intend to achieve your research objectives.
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Research Design: This section gives an overall view of the
method chosen and the reason for that choice. |
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Data Collection: This section should include much more
detail about how specifically the data are to be collected and associated
issues of access and ethics. |
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Timescale
This should provide a guide to
the anticipated completion of each stage of your research.
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Target date |
Tasks to be achieved |
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Resources
This will provide an indication of the viability of your proposal, in terms of data access and equipment, and should include an acknowledgement of any anticipated problems in any area.
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Finance: Include realistic costs such as travel,
subsistence, help with data analysis or postage for questionnaires
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Data Access: State how you will access the required
data, for example, do you have contacts within relevant organisations?
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Equipment: State how you intend to analyse the data,
including computer software packages to be used.
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ethical issues related to your research proposal
This should provide a
consideration of ethical issues related to the processes, outcomes and
implication of the project.
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References
Provide a list of 5 literature
sources to which you have referred in the background section that relate to the
previous work undertaken in your area of study.
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1.
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2.
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3.
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4.
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5.
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Expert Solution
This section explains
key terms and discusses the research strategy and methods used throughout this
study's execution. It shows how the study was planned, how data was gathered,
what steps were taken, and how the results were analyzed.
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