Question
Public Relations 11-17
If an organization designed a
PR campaign to change a behavior of yours.(whether it was to quit smoking,eat healthier
food.use your sealtbelts of something of the nature).which media,including
social media,would be the most persuasive in changing that behavior and why?
Expert Solution
To
successfully influence behavior via a public relations (PR) campaign, it is
critical to employ a strategic and comprehensive methodology that capitalizes
on diverse media platforms. A combination of digital media and traditional,
including social media, can be extraordinarily persuasive in the modern era.
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