Mr. Cure It All Ethical Dilemma

An ethical dilemma involves situations where an agent is conflicted by the moral requirements of a situation. It also refers to ethical conflicts that can be resolved or psychologically difficult choices. Ethics protects researchers and their participants in psychology and provides moral guidelines for acceptable practice and professional accountability. As such, the case of Mr. Cure It All presents various ethical dilemmas that need resolving, including misleading statements, stigma, and the use of testimonials.The Cure it All website has various ethical issues. First, there is a reference to making love like a real man when advertising the psychologist’s failproof method. This statement implies that people who do not have a satisfactory sex life, maybe due to erectile dysfunction, are not real men. As such, it perpetuates the stigma associated with the condition (Al-Shaiji, 2022). The statement also refers to the doctor’s methods as failproof, which seems like a misleading simplification. As a therapist, I would avoid misleading the clients with false, deceptive, or fraudulent statements about my competence (APA, 2017). I would also not use phrases like “real man” and use language that does not perpetuate the stigma associated with erectile dysfunction. Using testimonials is also unethical because these clients are vulnerable to undue influence (APA, 2017). Therefore, these ethical dilemmas should be resolved through the above responses.